Taunton based blogger Jo Middleton scooped not one but two awards on Friday at the inaugural Vuelio Blog Awards, held in London.
Mum of two Jo who writes the popular blog Slummy Single Mummy originally won the award for the hotly contested Best UK Parenting Blog but then went on to win a surprise second award, Best Overall UK Blog, chosen from the winners across all categories.
The Vuelio Blog Awards were set up to recognise success across a whole range of industries including politics, media, education, fashion, interiors and parenting.
Other winners included well known blogs such as fashion blog The Londoner and political blogger Guido Fawkes.
Jo has been writing Slummy Single Mummy since 2009 and has built a successful career around it, writing for herself and for businesses.
Blogging as a marketing tool for brands has become big business in the last few years and Jo has enjoyed a wide range of opportunities through her blog, working internationally with numerous household name companies.
Slummy single mummy is read by over 20,000 people every month and Jo has a social media following of over 70,000.
“I secretly really wanted to win the parenting award, although was trying not to let myself get too excited about it, but then when they announced my name as the best UK blog, well, I didn’t quite know what to say! It was all I could do not to cry with the surprise and the excitement of it!”