Somerset West and Taunton Council is backing a joint project at Minehead beach as part of its commitment to coastal communities.
SWT, the Minehead Coastal Community Team and the new tenant of the Jubilee Café are working together to bring a traditional feel back to Minehead beach and esplanade area.
The venture will see the return of deck chairs for hire, and the refurbishment of shelters along the Esplanade.
The initiative is part of the Enterprising Minehead project which aims to make the most of Minehead’s traditional appeal as a seaside resort while making sure it is fit for the 21st century.
The deck chair concession enabled by the Coastal Community Fund will be piloted this summer holiday season. The traditional and colourful deck chairs will be found on the beach between 10am and 5pm, and can be hired from the newly converted seafront shelter situated next to the Jubilee Café.
Melanie Rose-Gale who took over the Jubilee Café last year, is co-ordinating the deck chair concessions. She said: “It’s an exciting time for the Jubilee Café with the Minehead Coastal Community Team leading the excellent enhancement of the seafront. We are able to do our bit, by replanting the gardens, rejuvenating the crazy golf course, refurbishing the Café and extending the facilities, whilst maintaining that charm that such a unique position demands.”
The replanting scheme to the gardens has been designed by multi-award winning garden designer Julie Haylock of Sandhurst Garden Design.
Later this year the Jubilee Cafe is looking to add more facilities including additional toilets that will be available for public use, and a customer friendly outdoor seating area.
Melanie together with other local people will also be organising seafront events including community dog walks and Tai-Chi on the beach.
Cllr Benet Allen, Deputy Leader and Executive Member for Culture at SWT, said: “This is a wonderful example of partnership working and how it can benefit the whole community. It’s great news for businesses, residents and visitors to Minehead during the busy summer season. SWT is proud to be part of this project demonstrating our commitment to our coastal communities.